Justin Blackman – Write Like Anyone

Embark on a transformative journey to master the art of versatile copywriting with Write Like Anyone by Justin Blackman, a unique course designed to empower you to capture and embody any client’s voice effortlessly. Over four comprehensive lessons, this course unveils the nuanced science of voice analysis, enabling you to produce brand-consistent copy that resonates deeply, regardless of the distinctiveness of your client’s style.

Course Essence: Mastering the Art of Voice

Justin Blackman, a renowned figure in the copywriting realm, has meticulously crafted Write Like Anyone to address a common challenge among writers: the ability to adapt to various writing styles without losing consistency or authenticity. This course enhances your adaptability as a writer and elevates your value, opening doors to collaborations with bigger clients and bolder brands.

What You’ll Learn: A Deep Dive into Voice Mastery

The True Nature of Voice: Unravel what voice means in writing and why it’s often misunderstood. This foundational knowledge sets the stage for everything that follows.

Voice Analysis Process: Learn a systematic approach to measuring voice, equipping you to seamlessly identify and mirror any style.

The Nine Voice Types: Discover the spectrum of voice types and learn how to spotlight the right characteristics for each project.

Positioning Your Voice Skill: Position your ability to adapt your writing voice as a unique skill, distinguishing you from the competition.

Self-Discovery and Adaptation: Gain clarity on your writing voice and learn the art of subtly adjusting it to match your client’s style.

Confidence with Bigger Clients: Approach high-profile clients with newfound confidence, backed by a solid plan to stand out.

Effective Feedback: Master soliciting constructive feedback, ensuring continuous improvement and client satisfaction.

Elevating Copy with Voice Elements: Learn how to enhance your copy by amplifying the three critical elements of voice, avoiding caricature while maintaining authenticity.

Practical Tools and Worksheets: Utilize useful tools and worksheets to measure and refine your copy, ensuring alignment with the client’s voice before submission.

Voice Confirmation: Develop strategies to ensure you’ve nailed the right voice before you start writing.

Bonus Insights and Expert Perspectives

Write Like Anyone is enriched with bonus content featuring industry experts:

• Pitch With Power: Learn how to showcase your voice adaptation skills during sales calls effectively.

• Insights from Abbey Woodcock: Gain insights into building a successful writing team and what key attributes are sought after.

• Angie Colee’s Brand Voice Maintenance: Understand the dynamics of writing for big-name clients and maintaining brand voice consistency.

• Daniel Throssell on Voice Differentiation: Explore the importance of voice in distinguishing yourself in the direct response world.

Live Monthly Office Hours with Justin Blackman: An invaluable opportunity to engage in Ask Me Anything sessions, addressing your unique challenges and questions about voice, client relations, and more.

This course is ideal for freelance copywriters, content creators, marketing professionals, and anyone keen on mastering writing in multiple voices. It promises an improvement in your writing skills and a profound enhancement of your professional versatility and marketability.

Enrol in Write Like Anyone today and embark on a journey to becoming a copywriter who confidently says I can write like anyone. With Justin Blackman’s expert guidance and a community of like-minded professionals, you’re set to redefine the boundaries of your copywriting career.